Responsive Web Design

Mobile Optimization

More than half of all web browsing now takes place on mobile devices—phones and tablets. For example, one of our clients recently clocked in at over 90 percent mobile traffic! But if your website design is more than a few years old, it’s probably not optimized for mobile visitors. Consequently, a majority of your visitors are likely struggling to read and navigate your site. (If you aren’t sure about your site, use this tool from Google to check—or just see how it looks on your phone.)

Make your website user-friendly for mobile visitors: eliminate zooming, panning, squinting, and difficulty clicking tiny text links. When implementing a responsive website, here’s our general approach:

  • We optimize your website for mobile devices by adding code to your existing web pages.
  • When viewed on a computer, your site’s visual appearance remains unchanged.
  • When viewed on a phone or tablet, your website maintains current style, colors, and content—but we rearrange and resize site elements, resulting in an easy-to-read, mobile-friendly layout.
  • Your search engine ranking improves.
  • Single website code base and domain for easy updates and maintenance.
  • Your domain and page URLs don’t change (same for both computer and mobile) for ease of use and seamless transition.
  • Solid foundation for future mobile app development.

Mobile optimization and responsive design are baked into all our new website designs and complete website redesigns.

Mobile app development, responsive web design, Android, iOS, mobile optimization

Mobile Application Design

Mobile App Development



Want to go beyond a mobile-friendly website and launch a native mobile app for Android, iOS, and Windows devices? A native app offers one-click access to your company content and products, and enables you to reach your customers with push notifications. You can also integrate with device hardware like the camera, microphone, and motion sensors. Finally, a native mobile app can provide you with additional sources of revenue through in-app purchases or selling the app itself.

In many cases, mobile web apps provide an identical user experience and the same features and functionality of native apps—but at a lower cost. Often, unless you are a large company with deep resources, or your mobile app needs to utilize phone hardware such as the compass, camera, or accelerometer, a web app is the better choice.

Our expertise in both user interface design and mobile app development enables us to plan and build beautiful, user-friendly mobile applications that both you and your audience will love.

Mobile Apps: Web or Native?

Mobile Apps: Web or Native?

When it comes to mobile application development, you have two options: a web app or a native app. The internal functionality of the mobile application (searching for data, placing an order, etc.) is often identical. The differences lie in the development process, how users access the app, and approval requirements from Apple and Google to be listed in the iOS and Android app stores.

Web App

Runs on your own website/domain
Customers access via your website
Unable to sell your app or in-app purchases
Difficult to integrate with device hardware
Only one app must be developed
Also runs on desktop and laptop computers
No approval required by Apple or Google
App updates can be made immediately
App icon can be manually added to user’s phone
Much quicker to launch
Less costly to develop

Native App

Installed and runs on user’s mobile device
Must be downloaded from app store
You may sell your app and in-app purchases
Integrate with camera, compass, accelerometer
Two separate apps needed: iOS and Android
Only runs on Apple and Android phones, tablets
Must be approved by Apple and Google
Updates are more involved
App icon added automatically
Much longer development process
More costly to develop and launch

Other Web Services

Other Web Services